Pharmaceuticals
The healthcare market is considered to be one of the main growth drivers of the coming decades. But whether it’s drug innovation, MedTech development, or new diagnostics: ever higher hurdles stand in the way of “Access to Medicines”. If you want to find your market between approval, reimbursement, and prescription, you need to know the legal situation, decision-making processes, the responsible institutions, and scientific opinion leaders – and be able to involve politicians, patient organizations, and the media.
We
- develop a coherent strategy and present you with a goal-oriented work plan
- realize effective measures: press conferences, patient days, physicians’ congress, or online competitions for consumers
- find the right “translation” for your message
- make sure the relevant decision makers are starting a conversation with you
- provide an overview of the current situation regarding competition and discussions in the medical sector
- inform you about the legal leeway for your medication
- guide you through the reimbursement negotiations
- control regularly via monitoring and evaluation whether our communications goals have been reached – in order to, if necessary, readjust them together with you